PLF Reviews exists to explain Jeff Walker’s Product Launch Formula honestly, and that includes being completely open about money. This page follows the U.S. Federal Trade Commission’s guidance on endorsements.
How PLF Reviews generates revenue
- Affiliate links — yes. We participate in Jeff Walker’s affiliate program for the Launch Masterclass and Product Launch Formula. Most buttons on this site are affiliate links. If you register through them and later buy Product Launch Formula within the attribution period, we may earn a commission. Your price is the same.
- Free products from the producer — no. We don’t receive free access in exchange for coverage.
- Sponsored posts — no. No page on PLF Reviews is paid content.
- Display advertising — no. The site runs no banner ads.
What affiliate commissions do not change at PLF Reviews
- Our Product Launch Formula score is calculated from published criteria (see the review methodology).
- We list the cons and say who should not buy.
- We recommend the free Launch Masterclass first, on every page.
- Jeff Walker’s company does not review or approve our pages.
How the PLF Reviews affiliate buttons work
Our buttons send you to the most relevant official page for the current day (U.S. Eastern Time):
- From Monday until Thursday at 4:00 pm ET — the free Launch Masterclass registration page.
- From Thursday at 4:00 pm ET until Sunday at midnight ET, while enrollment is open — the official Product Launch Formula offer page.
Where you’ll see the PLF Reviews disclosure
A short disclosure appears in the top bar and the footer of every page: “Some links are affiliate links: if you register or buy through them we may earn a commission, at no extra cost to you.”
PLF Reviews trademark notice
Product Launch Formula®, PLF®, PLF Live®, Launch Masterclass™, Launchy™ and Jeff Walker® are trademarks of their respective owners, used here only to identify the products reviewed. PLF Reviews is not owned, operated or endorsed by Jeff Walker or Internet Alchemy, Inc.
Questions about the PLF Reviews disclosure
E-mail contact@productlaunchformula.reviews. Last updated: October 11, 2026.